Smart Link Solutions Blog

Brand Identity and its Benefits to Your Company

Brand identity is such an essential and integral part of any business. It helps the company to build trust between the business and the potential customer. It also helps the customer to maintain loyalty for the particular brand that you are promoting, as long as the relationship with the customer is strong enough. If you want to set yourself apart from your competition, it is best to build a distinctive brand. Your company will be differentiated from others in your field and industry. It will also convey the company’s values to subsequently build a strong link with customers that share similar values. With this connection, you will find it easier to serve your customers efficiently and customers will find it easier to trust you, maintaining loyalty where it is seen as a benefit.

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Tags: brand marketing, logos, brand identity, Detroit Name Plate Etching Company

Helpful Tips To Dominate the Search Results for Your Brand Name

When you perform a Google search for your brand name, how many listings appear that you actually own or have control of? It's not uncommon for companies to optimize their websites and web properties to rank for competitors' names. When this occurs, they'll essentially “steal” your traffic by piggybacking off your success.

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Tags: local SEO, brand marketing, SEO, search engines

Brand Marketing: What You Need To Know

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Tags: brand marketing, marketing, newsjacking, brand loyalty

Brand Marketing Tip: Aim Toward the Right People

Many business owners view their brand marketing success as purely a numbers game. If they can get their brand image in front of enough people, a certain percentage of those people will eventually buy something. So they try to determine what percentage of people who are exposed to their product actually do buy. Once they're comfortable with that determination, they set about doing whatever they can to get their brand image in front of enough people to make enough sales to turn the desired profit.

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Tags: brand marketing, marketing, web promotion, small business tips

Small Business Tips: Web Apps or Native Mobile Apps?

It's a subject on small business tips that many people ask; which is better for your business, a web app or a native mobile app? What's the difference, and why should you care? Let's start at the end, shall we?

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Tags: brand marketing, small business tips, web apps

Brand Marketing Online: What You Need To Know

Far too many companies are not putting forward an effective brand marketing strategy or perhaps any strategy at all largely because they are unsure about how to proceed. 

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Tags: Local Business Internet Marketing, brand marketing, digital marketing, marketing

Using Pictures for Digital Marketing

You may be under the impression that pictures you find on the Internet are free. After all, you've been posting them on your social media pages for years without incident. Unfortunately, you cannot use the same strategy when using pictures for your business digital marketing.

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Tags: brand marketing, Detroit SEO, SEO Search Engine Marketing, digital marketing, SEO

The Critical First Step in Small Business Marketing

Being a good marketer will help ensure the success of your business. Attracting customers and keeping them coming back is what small business marketing is all about. The first step in developing and implementing any marketing plan is to...
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Tags: Local Business Internet Marketing, brand marketing, small business tips

Brand Marketing: Strategies That Will See Firms Succeed

Brand marketing is one of the core things in any organization. Only when there is an effective brand advertisement strategy will firms attain their short-term and long-term goals in regard to returns.
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Tags: brand marketing, marketing, small business tips

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