Are you doing enough to manage your company's reputation on the Internet? Regardless of your business's industry/niche, nothing is more important than its reputation. If consumers view your company as an established, trustworthy figure, they'll feel more inclined to purchase your products and services. But if they view your company with less optimism, it may have the opposite effect by sending them towards one of your competitors.
Smart Link Solutions Blog
Do you use online customer reviews to help make purchasing decisions? If so, you aren't alone. According to a recent study conducted by Dimensional Research, 90% of respondents said positive reviews influenced their purchasing decisions, whereas 86% said they were influenced by negative reviews. Those are some pretty startling numbers that attest to the power of customer reviews, but why exactly do so many consumers use them? Smart Link Solutions previously wrote a blog with three new trends that had emerged in reputation management for 2015 and the importance of why your business should be concerned with your online reviews.