Maintaining a positive reputation is critical when running any small to mid-sized business (SMB). According to the American Lifestyles 2015 study conducted by Mintel, 70% of consumers search for online reviews before buying a company's product or service. Consumers also want companys to respond to messages and emails in a timely manner. Businesses need to be aware of the recent changes in communication via the internet that will affect a potential sale and returning customers.
Smart Link Solutions Blog
We have received several calls and emails from customers who have complained also receiving calls from Google, Yelp, and Yext calling. We want to clear up when and why these companies will call you and when to be wary.
One of the most important factors of Local Search Engine Optimization (SEO) are user reviews. Local SEO takes the reviews of your business from sites like Yelp and Google+ into account, and it's important to make sure these reviews offer a positive view of your company. In addition, many customers take these reviews into consideration before making a final purchase.